Yesenia Bautista is Vice President of Point of Care at Omnicom, with over 15 years of agency experience
leading healthcare marketing initiatives. She has partnered with pharmaceutical brands across a broad
range of health conditions, driving strategic integration at the Point-of-Care channel within the overall
media marketing mix. Known for strengthening teams and building high-performing, collaborative
environments, Yesenia elevates both talent and capability to deliver measurable business impact. A twotime Xpectives Vanguard Agency Award recipient, she is recognized for advancing innovative, resultsdriven solutions that align strategic vision with client growth objectives.